The Joint Advisory Board application is a pivotal step in the journey to joining the Joint Advisory Board (JAB). It's an opportunity for both you and Rob Lee & his team to explore if the JAB program aligns with your business goals and current challenges. During this process, Rob aims to get a comprehensive understanding of you as a CEO and the business you are leading. Here’s what you can expect in the JAB application process:

1. Business Overview:

Rob will ask you to share insights into your business. This includes the industry you operate in, your company’s size, product or service offerings, and your current market position. He may also inquire about your mission, vision, and the values driving your enterprise.

2. Current Business Goals and Challenges:

What are the key goals you are aiming to achieve in the next 6 to 12 months? What longer-term aspirations do you have? Be prepared to discuss the challenges you’re facing right now. This will include areas like recent financial performance, current cash flow, business strategy, competitive pressures, or team building to name just a few. Rob will also want to know about recent wins in your business, so you’ll need to highlight some of your current successes.

3. Your Role as CEO:

Rob will dive into understanding who you are as a leader. He might ask questions about your leadership style, what motivates you, and your vision for your business. He’ll explore your ambitions for the company — whether you want to grow it, sell it, or pivot into new markets.

4. Areas Where You Need Support:

A crucial part of the process is identifying what specific support you need to level up your business. This includes financial guidance, strategic planning, mentorship, and a peer group for accountability. We will discuss how JAB's mastermind sessions, quarterly meetings, and 1:1 coaching will address these needs.

5. Fit and Contribution:

Rob will explore how you might fit into the JAB community. What unique experiences, perspectives, or “superpowers” can you bring to the table? JAB is about mutual growth, so we will gauge how you can contribute to the group’s dynamics and success.

6. Commitment and Readiness:

Rob will talk about the commitment involved in joining JAB, including the time, energy, and effort required to fully engage with the program. You’ll have a chance to ask any questions you have about the program’s structure, expectations, and the results you can anticipate.

Preparation Tips:

Think about your business’s story, its current state, and where you want it to go. Reflect on your role as a CEO and be ready to discuss your vision, challenges, and strengths.

This process is not just an assessment; it's a powerful conversation designed to clarify your goals and identify how the JAB experience can best serve you.

Ready to get started? Complete the application below and get ready for your JAB discovery call.